Who would have thought that in 2020 we would all, globally, be wearing face masks? It certainly couldn’t have been predicted. But here we are, facing a pandemic together, with our faces unitedly masked.
It’s not all bad news, though. With having to cover our faces, comes possible marketing opportunities for businesses. The face mask offers a new space to present your brand. And we’ve already seen many businesses taking advantage of showcasing their logo, brand, or message to the public.
The Power of the Corporate Mask Strategy
One of the biggest challenges for businesses is to reach out to clients, subscribers, or customers directly. A custom face mask with your company’s logo can be a powerful and effective way to do this.
The benefits of using a face mask to bring about brand recognition include:
Improved Public Relations – By having your employees use a branded face mask and giving away your custom face masks to clients and customers, you are also bringing across a powerful message. The message is that you care about the health and safety of those around you.
Cost-effective Marketing – Having bulk custom face masks created with your corporate logo or slogan isn’t very costly. Rather than gifting bags, wine, or stationery this year, have branded face masks made for clients, customers, and your employees.
How to Get Your Branded Face Masks Out
Give Them Away
Depending on the type of business you’re in, giving away branded face masks is an easy and effective way to build brand awareness. If you’re in retail, you can hand out custom face masks to customers who enter your store without one. If you are trying to reach new clients, why not send your branded face masks to your prospective clients along with your pitch?
Throw a Mask Party
Does your company have something to celebrate – taking on new clients, a big anniversary, a new store opening? Why not organize a Zoom event with old, new, and potential clients or customers and have a crazy mask-themed party. You can supply the fun custom face masks, with your logo included, of course.
Keep it Local
Is there a local business you work closely with or a charity that you support? Why not make your branded face masks up with the intention of giving them to other businesses or organizations to hand out to their clients and customers.
If you are looking to get your business logo printed on a face mask, Custom Mask Company offers wholesale prices on bulk orders. Our washable, reusable face masks are designed with the latest technology. We specialize in custom masks for consumers and private label logos for universities, government agencies, corporations and institutions worldwide.
Our FreFlo Masks are compliant with the FDA Emergency Use Authorization for face masks. Get in touch with us at +1 (844) CMC-MASK or find out more on our website.
